Synopsis: According to John Thompson, Web 2.0 is here. Having moved away from its roots in a read-only medium, the Internet is now a place where any and all users can create, upload, and transform information. A crucial consideration for Thompson is how this technological transformation will affect the pedagogical practices of institutions of higher education (IHEs). In his article, Thompson offers an exploration of the meaning and application of Web 2.0; evaluates how Net Generation students, who will enter the classroom with Web 2.0 expectations and experiences, will reshape IHEs and their practices; and examines what some IHEs are specifically doing to meet the needs of the next generation of students. Thompson suggest that in order to move our educational practices forward, it is incumbent upon us to recognize and react to our changing student population.